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Design Meets Psychology: Putting Maslow’s Hierarchy of Needs to Work

Interesting article by JOSHUA JOHNSON. Read it from UXBOOTH. He concludes “… Maslow’s Hierarchy of Needs is one of many models that you can use as a designer to help you understand consumer behavior so you can better target your designs in an effective manner”

Across the virtual and the real: Literature review

Jun Hu, 2009

I went through some research papers related to the topic. The following is some reading notes, some of which is simply the abstract but most of which is not. The key ideas in the paper are emphasized with bold font face.

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